Case
SSAB is a global steel company with a leading position in high-strength steel and related services. Their vision is a stronger, lighter and more sustainable world. SSAB has a strong global presence with 14,500 employees in over 50 countries.
6,700 employees need to change their safety behavior.
Mindset and SSAB Europe together deliver a solid program for all employees with a focus on applying desired behaviors.
The number of incidents and accidents stagnated early on, followed by clear results of improved safety across all metrics.
We created a common structure as high capacity and logistics are crucial to success. The challenge, of course, was that all target groups (6,700 employees) had to go through this process, with the focus on maintaining production.
The program's emphasis on practice and reflection strengthens engagement. Ambassadors have been created as carriers of security thinking on a wide scale. We have now entered the next phase of follow up days for groups that have gone through, as it is an ongoing journey that needs to be constantly kept alive.
Example from one of the sites during a joint customer event: