About us
Our passion is to make a difference
The Mindset story
Why we exist
Mindset was founded to create an international, respected, and innovative training company. Our ambition is to deliver measurable value for our clients through large-scale and practically applicable training initiatives – while building a workplace characterized by development, professionalism, and commitment.
What we do
We turn strategy into behavior – and behavior into results.
Mindset drives large-scale development initiatives that change people’s everyday behaviors – enabling organizations to reach their goals and build long-term success.
What we believe…
We believe it’s people who make strategies happen. When people change how they act in their daily work, great things happen – for both themselves and the organization.
How we do it…
We design and deliver large-scale development programs with evidence-based methodology, engaging learning journeys, and measurable effects – always with warmth, precision, and close collaboration with our clients.
In short…
We help organizations create large-scale behavioral change – so that strategies turn into actions that lead to results.
We bring out the power in organizations
Mindset has the capacity to train leaders and employees on a large scale and measurably establish desired behaviors that make a difference every day. Our leadership training programs enhance leadership within organizations, ensuring that strategies are effectively implemented and employees have the right conditions to succeed.
Evidence based methodology
Mindset’s methodology and approach are based on close collaboration with several internationally renowned researchers such as Donald Kirkpatrick, Kevin Ford, and Robert Brinkerhoff, whose extensive and evidence-based research ensures that our leadership development efforts achieve the desired results.
Our process
In our process, we collaboratively create a clear business connection, resulting in higher engagement and measurable success. Participants influence their business outcomes 5-6 times more than in traditional leadership development programs. Mindset is involved throughout the entire process, from defining, designing, implementing interventions, to measuring effectiveness.
Vision
Continuous success for our clients.
Mission
We aim to demonstrate that quality education leads to lasting results. We will improve the world, organization by organization, person by person.
Business Idea
Mindset empowers large organizations and individuals through high-quality, practical, and impact-driven leadership training.
Values
Mindset’s core values are the foundation of our success and our relationships with customers and employees. The five core values that guide our operations and approach are:
Courage | Responsibility | Willingness | Drive | Care
Mindset Group - A company group with extensive expertise
Mindset Group consists of a number of companies that have one thing in common: To help organizations unlock the potential of their operations through impact-driven initiatives that lead to desired behavior changes and measurable results.
Mindset – leadership development that fosters lasting behavior change
Promote – a learning and development platform
Induction – onboarding for employees and managers
Avidity – software development of infrastructure, applications, and features
MDI – local presence with leadership and sales trainers in 21 countries
PMIdeas – develops world-class project managers
Mindset är utsedd till en av sveriges bästa arbetsplatser
Vi är otroligt glada och stolta över att ha placerat sig oss topplistan över Sveriges Bästa Arbetsplatser både 2025 och 2024, enligt den oberoende organisationen Great Place to Work Sweden.
Det är en bekräftelse på vårt engagemang för att skapa en positiv och inkluderande arbetsmiljö där våra medarbetare kan blomstra och nå sin fulla potential. Att bli erkända som en av landets allra bästa arbetsplatser är en milstolpe för oss och det är tack vare våra fantastiska medarbetare som vi har nått hit.